While personal blogs take up much of the blogosphere, blogs are quickly gaining popularity in business as an inexpensive and amazingly effective marketing tool. It’s time for a practical book about business blogging: this is the first book to demonstrate how businesses are blogging and how you can use blogging technology to converse with your customers to build your brand and sell your products. Written from the business person/designer’s perspectives, this book shows how busine (more…)
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10 Comments
5.0 out of 5 stars
An excellent primer for businesses looking to create a web presence
Publish & Prosper’s focus is the business looking to improve their public relations and marketing through blogging.
5.0 out of 5 stars
Great read for any level of blogging
This is a great handbook for starting up a blog (corporate or private for that matter). There is a lot of great info backed into this little book.
5.0 out of 5 stars
Very informative book
I have already been blogging, but this book helped me focus my efforts in a way that may help my business.
5.0 out of 5 stars
A viable approach for furthering business, coming from business owners who offer real-world techniques and ideas
Blogging isn’t just for the chatty consumer: not with the appearance of PUBLISH & PROSPER: BLOGGING FOR YOUR BUSINESS.
4.0 out of 5 stars
Specialist Book Seller
I need a blog for the homebuilt aircraft community, particularly those working with composite (fiberglass) technology.
5.0 out of 5 stars
Great! (and not just for businesses)
As a longtime blogger and an entrepreneur I approached this title from New Riders with interest. I was happy to find out a wide range of information that I immediately put to good…
5.0 out of 5 stars
Read this book before you start a business blog
When used in the context of the Internet, blog is an abbreviation for weblog and refers to an online journal.
5.0 out of 5 stars
Definitely one for your blogging bookshelf!
Byron (as he’s known to friends and colleagues) and I exchanged feverish emails last fall while we were chained to our respective desks and slogging away on our books.
5.0 out of 5 stars
Rich with experience, easy to read
In this fast-paced, easy-reading book, Byron and Broback tell everything you need to know to help your business thrive online.
5.0 out of 5 stars
Practical and Helpful
I found this book to be very practical and helpful. It helped demystify blogging, answered some questions I had, and made sense. Now to start blogging!